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Tag: psychology

The One Sentence Persuasion Strategy

persuasion strategyAn extract based on the One Sentence Persuasion Principle by Blair Warren

The first question to ask is whether it is even possible to have a one sentence persuasion strategy. How can it be that it is possible to capture and communicate anything of value about persuasion in just one sentence? This article proves that not only is this possible, it is an extremely powerful tool…

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Mental Technology – Software for Your Life

An extract from the book The 10 Mental Laws by Barbara Berger

mental technologyJust as there are physical laws that describe and govern the behavior of physical phenomena, so there are mental laws  that describe and govern our thinking and the behavior. The application of these mental laws is what is referred to as mental technology. This a bit like the software that drives how we think and what we do. Here are the 10 laws:

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Psychology of Well-Being

psychology of well-beingPeople have struggled to understand the definition and meaning of terms like well-being and happiness for a long time. We seem to know intuitively that well-being is connected with things like feeling in-charge, felling connected to other people and having some sense of purpose and meaning in our work and life. One view of the psychology of well-being is that it is based on the following six key factors…

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Science of Happiness – Key Lessons

science of happinessThe most popular class in Harvard University’s history (900 students) is “Positive Psychology” taught by Professor Tal Ben Shahar. This class became really popular because it taught as part of its curriculum what is now referred to as the science of happiness. Here are some key lessons from the work of Professor Shahar…

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