Writing with purpose means that you start your message with a statement of purpose. You explain, right at the outset, why you are writing. You don’t do this at the end just before signing off. You do this if you can in the very first sentence or at the beginning of the introduction. This provides the reader with an immediate understanding of what will be covered in the rest of the document…
Month: October 2014
People buy from you means they will only buy from you if they like you. This assessment of you comes before they buy what you have to offer: ideas, recommendations, products, services etc. Irrespective of the situation you are in – professional, business, social – you have to sell yourself to get to first base with anyone…
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