In a McKinsey research survey of senior executives, 90 percent of respondents confirmed that customer experience is one of the organization’s top priorities. It’s a priority because the stakes are so high and competition is increasing. Enhanced customer expectations are forcing organizations while reducing cost and complexity for customers interacting with the organization. An interesting research insight is that every 10% increase in customer satisfaction can lead to a 2%-3% increase in revenue…
Tag: customer service
Recent Comments