Bachelor of Science - Applied Artificial Intelligence

Augmented, mixed and virtual reality (AR, MR and VR) technologies are becoming increasingly important in a variety of application areas. New types of hardware devices and forms of interaction are used here. In addition to the technical features, this course deals with aspects of human perception and approaches to the development of AR/VR applications.

The definition and delimitation of the terms augmented, mixed and virtual reality as well as the demonstration of application examples initially give students an understanding of the field.

In order to suggest the existence of a virtual world or virtual objects to users, aspects of human perception must be used. Based on the fundamentals of human information processing, the phenomena, problems and solutions that must be taken into account in AR and VR applications are shown.

AR and VR systems can be realised in various ways. This course addresses different output forms, tracking methods and interaction possibilities. In addition, other techniques are highlighted that are especially important in the AR field.

Software development in AR and VR may require the application of specific processes. This course teaches selected approaches that are helpful in the design, prototyping and testing of AR and VR applications.

Finally, an outlook on future applications and the research potential of augmented, mixed and virtual reality is given.

The field of analytical methods is incredibly rich and variegated. Consequently, this specialisation both deepens and widens your understanding of the analytical landscape and the application of advanced analytics in business contexts. This ideally prepares you for a role as an analytic specialist.

This specialisation prepares you for sales and business. The interaction between strategy, marketing, sales and after-sales services is an important tool for sales-oriented companies and a central factor for success. This module teaches you relevant know-how for sales and negotiation talks, different distribution systems, and sales by telephone or trusted digital distribution channels.

This specialisation provides you with a systematic overview of the basic functions of suppliers operating in financial markets and the financial services they offer. In addition to financing and investment with banks and insurance companies, you’ll also examine the various forms of securities transactions, including insurance contracts for risk transfer.