International University of Applied Sciences

Bachelor of Arts - International Management

Start-up or a multinational corporation: IU prepares you for the global job market with a Bachelor in International Management. Play a key part in any company’s success with this degree.

The global business world needs motivated talent to develop business strategies, drive growth, and enable smooth operations between partners. As part of your degree in International Management with IU, you can gain extensive knowledge in marketing, sales, public relations, accounting, finance and controlling, and HR. Plus, you can choose your major on one of these areas that speaks to your interests. With English as a language of instruction, you can also improve your skills in the most popular language for business that’s used all over the world.

Bachelor of Arts in International Management
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Your Degree Summed Up


  STUDY MODEL

Bachelor of Arts (B.A.)
All 6 semesters online or 2 semesters online and 4 semesters on-campus


  ACCREDITATION

180 ECTS (European Credit Transfer System). Accredited in line with German and European standards


  DURATION OF STUDY

6 semesters – 36 months


  ADMISSION

High School/College Certificate
Intermediate, A Levels, IB Diploma, or equivalent. English Skills (IELTS, TOEFL, Cambridge, etc.)


  STUDY FEES

Euros 5,256 total for full degree


  ASSESSMENTS

Online Assignments and Exams

Course Overview

1. SEMESTER

Modules ECTS
Academic Integrity and Writing for Business 5
Business 101 5
Managerial Economics 5
Introduction to Academic Work 5
Principles of Management 5
Global Corporations and Globalization 5

2. SEMESTER

Modules ECTS
Business Mathematics 5
Organizational Behaviour 5
Management Accounting 5
Supply Chain Management I 5
International Marketing 5
Statistics – Probability and Descriptive Statistics 5

3. SEMESTER

Modules ECTS
Change Management 5
International Contract Management 5
Intercultural and Ethical Decision-Making 5
Intercultural Psychology 5
International Brand Management 5
Leadership 4.0

4. SEMESTER

Modules ECTS
Global Sourcing 5
International HR-Management 5
Intercultural Management 5
Corporate Finance & Investment 5
Corporate Communication 5
Customer Relationship Management 5

5. SEMESTER

Modules ECTS
Digital Business Models 5
Agile Project Management 5
Conflict Management and Mediation 5
Seminar: Current Issues in International Management 5
Electives A 10

6. SEMESTER

Modules ECTS
Elective B 10
Electives C 10
Bachelor Thesis & Colloquium 10

Electives

During your studies, you can choose from several great electives, including: Managing People and Fundamentals of Business and Applied Sales.

MANAGING PEOPLE AND FUNDAMENTALS OF BUSINESS

This specialisation leads you into the topic of the new working environment and structure. Megatrends are huge influencers on human resource management and agile organisational structures. Digitisation, for example, and other trends are affecting leadership, organisation, and personnel management: You’ll learn how and also receive an introduction into economic psychology and its influencing factors.

BUSINESS INTELLIGENCE

Business Intelligence (BI) deals with the creation of information from company data that’s relevant not only to selective management control, but also to the optimisation of company activities. The data warehouse installation often serves as a basis of a company or organisation. In the context of this course, techniques, procedures and models will be introduced and discussed, showing how data filing, the generation and analysis of information, and the distribution of this information are carried out.

ONLINE AND SOCIAL MEDIA MARKETING

Today, the advertising budgets spent on online and social media marketing measures greatly outweigh the expenditure for TV, print or radio advertising. With the help of the new online instruments, target groups can be reached without wasting resources, products can be experienced interactively, and consumers can be converted to multipliers. This course teaches you the conceptual, strategic, and operational basics for the implementation of online and social media campaigns. Industrial Robotics and Automation Technology.

APPLIED SALES

This specialisation prepares you for sales and business. The interaction between strategy, marketing, sales and after-sales services is an important tool for sales-oriented companies and a central factor for success. This module teaches you relevant know-how for sales and negotiation talks, different distribution systems, and sales by telephone or trusted digital distribution channels.

FINANCIAL SERVICES MANAGEMENT

This specialisation provides you with a systematic overview of the basic functions of suppliers operating in financial markets and the financial services they offer. In addition to financing and investment with banks and insurance companies, you’ll also examine the various forms of securities transactions, including insurance contracts for risk transfer.

IT SERVICE MANAGEMENT

The aim of this specialisation is to present you the most common activities for ITIL Governance and ITIL operational processes and to find concrete solutions. You’ll learn the structures and main elements of an IT Infrastructure Library (ITIL) as well as activities in the service lifecycle and in implementation of IT outsourcing. Courses in this specialisation:

  • IT Service Management
  • Project IT Service Management

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