











{"id":1097,"date":"2015-01-05T17:13:50","date_gmt":"2015-01-05T12:13:50","guid":{"rendered":"http:\/\/mdi.com.pk\/management\/?p=1097"},"modified":"2016-02-22T21:28:28","modified_gmt":"2016-02-22T16:28:28","slug":"simpler-writing-higher-impact","status":"publish","type":"post","link":"https:\/\/mdi.com.pk\/management\/2015\/01\/simpler-writing-higher-impact\/","title":{"rendered":"Simpler Writing for Higher Impact"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"\" style=\"margin-left: 10px;\" src=\"http:\/\/mdi.com.pk\/management\/wp-content\/uploads\/2015\/01\/simple.jpg\" alt=\"Simpler Writing\" width=\"154\" height=\"102\" align=\"right\" \/>Here&#8217;s a very simple fact. You can make a stronger impact on those you communicate with simpler writing &#8211; in your emails, in your proposals, in your reports. In fact, the simpler your writing is, the more powerful it becomes in terms of the impact you create&#8230;<\/p>\n<p><!--more--><\/p>\n<p>Simple writing is not just about few words &#8211; it is about ensuring that you take out all unnecessary stuff. Here are some important ideas for you to use in your writing from now on&#8230;<\/p>\n<p><strong>1- Use short paragraphs.<\/strong><\/p>\n<p>Short paragraphs are easy to read. The paragraph creates an easy transition from one topic to another and creates a flow that the reader can follow. The paragraph break is a way for the reader to relax mentally in between processing of different chunks of text.<\/p>\n<p>A good rule of thumb is to keep your paragraphs to a maximum of 5 lines.<\/p>\n<p><strong>2- Use conversational style of writing.<\/strong><\/p>\n<p>Have you noticed how people switch to a different formal style when writing compared to when they speak? Have you also noticed how awkward it is to listen to a presentation that is being delivered in a very formal, rigid manner?<\/p>\n<p>Try to write as if you are speaking to the person you are addressing. Use the &#8220;conversational&#8221; style of writing which means dispensing with undue formality that one sees in so many written communications. Use of simple language, some anecdotes, a bit of humor etc. can make a big difference in how your writing is received. People want to know they are reading something written by another human, not a word-crafting robot.<\/p>\n<p><strong>3- Provide the questions as well as the answers.<\/strong><\/p>\n<p>You readers may have questions when reading your writing. It is a great idea to anticipate what these might be, to frame these questions yourself and then provide the answers too. An example is:<\/p>\n<p><em>&#8220;What is an average sentence length in words for effective writing?&#8221;<\/em><\/p>\n<p><em>&#8220;Well, the right answer is an average of 15 words per sentence.&#8221;<\/em><\/p>\n<p>In summary:<\/p>\n<p>-short sentences<br \/>\n-short paragraphs<br \/>\n-conversational style<br \/>\n-value-add with questions and answers when appropriate<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Simpler Writing for Higher Impact &#8211; Management Development Blog<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[41,40],"class_list":["post-1097","post","type-post","status-publish","format-standard","hentry","category-communication-skills","tag-language","tag-self-improvement-2","post-preview"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Simpler Writing for Higher Impact - 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