20% of the information that gives you 80% of what you need to know

Category: Customer Service (Page 2 of 2)

Inbound Marketing 101

Inbound MarketingFor all organizations that have a web presence and rely on their websites and social media assets to help with the growth of their business, it is common knowledge that the web is very crowded and there is a huge amount of competition out there.  It is becoming extremely important to find new ways to increase the number of online visitors and enquiries. One new way of thinking that is rapidly becoming the new standard for marketing on the web is called Inbound Marketing.

Continue reading

The Top Three Objections

Handling ObjectionsWhether you are selling an idea to your manager or a product or service to your prospective client,some common objections are likely to be raised. You will need to deal with these or risk losing the initiative. There are about 7-8 common, typical categories of objections but here are the top three…

Continue reading

Customer Service – Your Principal Offering

The smartest organizations know that the way you treat your customers – whether these are internal or external customers – is what sets you apart and differentiates your organization. Companies spend fortunes on training their executives on leadership and management, communication skills and change management. Yet customer service  and the critical aspect of customer experience is somehow left to the “technical guys” to worry about. Customer service is not an extension of your offerings;  it is in fact the principal offering

Continue reading

Seeing Beyond Yourself – from Mirrors to Windows

In one of his famous books called the Ultimate Sales Machine, author/entrepreneur/salesman Chet Holmes uses a quote (no one knows who said this originally)

“Maturity is when all of your mirrors turn into windows”.

Mr. Holmes goes on to say in his book:
“Most people live their lives surrounded by mirrors, focusing on themselves. They see their feelings, their needs. They think about how they come across to other people and whether or not they will get what they want…”

Continue reading

Newer posts »

© 2024 Management Insights

Theme by Anders NorenUp ↑