Pinterest has quickly become the fastest-growing social media site based on its huge popularity with women, as well as its unlimited potential as a marketing tool for businesses. “Pins” help companies promote their products, develop their brand personalities, drive tremendous referral traffic to their websites, and gain exposure among the Pinterest community
This is an excellent video that features various women leaders offering their best advice for women entrepreneurs
A Twitter resource to inspire, inform and celebrate women entrepreneurs. Click on the image below to access this web link.
Women entrepreneurs aren’t micro — so why do they only get micro-loans? Reporter Gayle Tzemach Lemmon argues in this TED talk that women running all types of firms— from home businesses to major factories— are the overlooked key to economic development.
A model that works to help small companies led by women entrepreneurs into large enterprises suggests that the most successful entrepreneurs do five key things to scale small companies into large ones. They think big and are bold, they build a public profile, they work on the business rather than in it, they establish key advisory networks and they leverage financing for expansion. Click on the image below to access the web link.
As founder of fashion startup Mode-sty, Zahra Aljabri is trying to make modest fashion both attractive and affordable for today’s women. In this video, she describes the difficulties that modest dressers face, and how she is creating a better experience for them. This is an excellent example of an entrepreneur working in a niche that came to light when she wanted to buy clothes online for conservative women…
This video explains how you don’t have to create rocket-science ideas. Just simple ideas that resonate with potential users and their needs can lead to success,
Susan Desmond-Hellmann, chancellor of UCSF, identifies traits that appear over and over again in successful entrepreneurs. The first trait is a relentless tenacity mixed with optimism, a quality she describes as being like “a dog on a bone.” The other critical trait is not being afraid to be embarrassed.
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