Category: Article (Page 2 of 4)

Questions To Ask About Your Business Model

business modelOne of the leading thinkers about business models is Alex Osterwalder, the authored the book Business Model Generation and articulated the Business Model Canvas. Osterwalder advises that entrepreneurs ask themselves the following questions about their business model as this may be helpful in identifying strengths and weaknesses in the approach to the business…

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Small but Powerful Team

If you understand this message about the small but powerful team, and not just understand it but internalize it, this insight is more valuable for the small business owner than several HR courses put together. Of course having an A-plus team is easier said than done; it is probably also one of the the most challenging tasks that entrepreneurs have to face.

 

Small but Powerful Team

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Small Business Owner’s Marketing Checklist

Small Business Owners Marketing Checklist

 

It is Monday morning and you need to remind yourself about all the kinds of marketing activities you have to take care of this week. Much of this you have to do yourself so you have 2 choices: think about all the possibilities each time or have a reference checklist. I have always found it useful to keep this reference checklist of various kinds of activities, channels and mechanisms available and handy for use…

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Compelling Marketing Messages

Compelling Marketing MessagesAs organizations big and small ponder over their marketing strategy for 2014 and beyond, everyone can do with some inspiration on what strategies to follow, what mindset to adopt and how to do things differently when it comes to engaging prospects and customers. Thinking really hard about your target market and what proposition would add non-linear gains for your clients is what creates marketing differentiation…

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Business Plan Outline

Business Plan OutlineHow simple or complex your business plan will be will depend of course on the size of your business and the level of detail required by the target audience. The business plan outline proposed below is a comprehensive one that provides a full template. You can simplify/modify this to suit the requirement…

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Freelancing Millionaire

Muhammad HarisMuhammad Haris, a developer based out of Karachi, and his teammate has sold over $1,000,000 (that’s 1 million in US dollars) worth of items on Envato a.k.a Themeforest, a marketplace for WordPress themes. Haris, primarily a coder, made this lot of money through a WordPress theme called Avada… Continue reading

Crash Course in Entrepreneurship

Crash Course in EntrepreneurshipThis is a simple but effective crash course in entrepreneurship that will take you through the basic steps of starting a business without all the theory and trimmings. In the process, the article will also refer to some external resources and links within this website that you should read to complete the process…

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